Thursday 23 January 2014

How does Lost attract it's audience

JJ. Abrams Lost attracts a wide, mainstream audience. Lost has been encoded to be inclusive, both active and passive audience can be gratified by it.
The texts usage of mainstream narrative conventions are what bring in such a large audience. First off, Lost is a hybrid, it uses conventions of Action, Fantasy & Adventure. During Kates flashback of the plane crash, there is a usage of fast editing when the plane first starts going down and also the usage of special effects when the back of the plane is ripped off taking some of the passengers with it, these two techniques are very typical of the action drama. Lost also links in with the Adventure and Fantasy genre, as 20 minutes in to the episode, Kate, Charlie, Shannon, Boon, Sawyer and Said go on a 'quest' through the jungle to reach high ground to get signal for the radio, a quest for the characters to complete is often set in the Adventure and Fantasy genre. Abrams decided to make Lost a hybrid text to make sure those who have an oppositional reading of individual genres, aren't unable to watch the show, making the text able to be watched by more people, making it a mainstream text.


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